Email Marketing
Is a type of digital marketing strategy that involves sending promotional messages or commercial content to a group of people via email.
It is a highly effective and cost-efficient method for businesses to engage with their target audience, build customer relationships, promote products or services, and drive sales.

Email Marketing Tools
Mailchimp
Mailchimp is an email and marketing automations platform for growing businesses.
Campaign Monitor
Campaign Monitor is used as a mail server, and it is integrated with social media apps.
ConvertKit
It offers customizable sign-up forms and landing pages to help bring in more email subscribers.
Purpose of Email Marketing
Email marketing is a powerful tool for businesses to communicate with their customers and promote their products or services. The main purpose of email marketing is to build and maintain relationships with customers, increase brand awareness, and drive sales.
